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Consumers still screaming for ice cream, other frozen desserts

The U.S. market for ice cream and related frozen desserts, including frozen yogurt and frozen novelties, grew 2 percent to $25 billion in 2009, in spite of a recession that adversely affected frozen dessert sales, according to "Ice Cream and Frozen Desserts in the U.S.: Markets and Opportunities in Retail and Foodservice, 6th Edition," a report from New York-based market research publisher Packaged Facts. The United States makes up nearly one-third of the total global market. more


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