Rethinking CRM: Social media at a 3PL
from Logistics Viewpoints
Longtime readers of Logistics Viewpoints know that I've been promoting the potential value of social media technologies like Facebook, Twitter and LinkedIn in supply chain management. This is why C.H. Robinson's announcement in February about TMC Connect caught my attention. Simply put, TMC Connect is a private social media site for CHR customers that includes a blog, discussion forums, content library, and the ability for customers to connect and communicate with each other.
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