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Carrot packaging uses humor to appeal to football fans

from Packaging Digest

Bolthouse Farms, in conjunction with the growers alliance 'A Bunch of Carrot Farmers,' is moving into the next stage of its effort to reposition Baby Carrots. Regular visitors to packagingdigest.com will recognize the alliance from the PD web exclusive from September 2010. Could carrots replace junk food if branded well? more


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