Grocers aim to help shoppers eat healthier
To help shoppers intent on eating healthier but are strapped for time, grocery retailers are spotlighting more items with boosted nutritional value on their shelves. Most recently, Safeway launched the in-store program SimpleNutrition earlier this month. Green shelf tags, posted throughout stores, highlight 22 different nutrition benefits plus healthful ingredients contained in select products, including those that are gluten free, organic, low in sodium or made with whole grains.
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