10 ways to use your mission statement today
No, you don’t need a cooler mission statement so you can call it a mantra. No you don’t need a better sounding slogan. You need to know what in the world your church or ministry is ultimately supposed to be doing and you need to state it in a clear, concise and compelling way. This is a leadership statement to direct and integrate all of your thinking, speaking and acting. Let me repeat--this is a leadership statement, not a marketing statement.
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