Social media approaches for application in claims, underwriting
from Property Casualty 360
Social media usage has risen in all age groups, and the large swaths of information posted by individuals reflect preferences, lifestyles, habits and, in some cases, neuroses. Insurers can use this mounting social data to create a real-time risk profile while shaping more effective claims and underwriting operations, Celent explains in its new report, "Using Social Data in Claims and Underwriting."
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