DFW well represented among world's most valuable brands
from Dallas Business Journal
Interbrand has released its 13th annual report on the Best Global Brands — a number of them with strong Dallas-Fort Worth ties are in the top 100. The list is led by Coca-Cola at $77.8 billion in brand value and Apple at $76.5 billion. And while both of those brands have strong presences in North Texas from a consumer standpoint, you only have to get to No. 3, IBM at $75.5 billion, to find a company that has major operations in DFW.
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