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A smile and a hug — engage with your customers in a consistent manner

from Auto Laundry News

Not all customers are created equal. It's easy to smile and give a mental hug to the 20 percent of your customers who are contributing 80 percent of your revenue. Unfortunately, for many service businesses, we exhaust ourselves by catering to the 80 percent and, after time, no longer even see the top 20 percent. Step back for a second. Look at your customers. Do you feel like you want to give them all a smile and a hug while thanking them for their business? more


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