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Data show associations 'not getting and not asking'

from Association Adviser

Mahatma Gandhi, the revered Indian humanist and spiritual leader once said, "If you don't ask, you don't get." While sales folks have adopted Gandhi's wisdom to mean "don't be afraid to ask for the order," association professionals need to take it a step further. You already have the order (i.e., member dues), and now you have to ask members if you're delivering on what you promised them. more


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