Four success stories and four lessons
A new report from the Pew Center's Project for Excellence in Journalism looks at four newspapers that emerged as potential success stories from an earlier piece of research the center did called "The Search For a New Business Model." The newspapers that are profiled in the Pew report are all small to medium-sized dailies in four states: Florida, California, Utah and Tennessee. All have managed to boost their revenue over the past year using a combination of strategies — and some focused on protecting print and some focused on growing the digital side. If nothing else, the report makes it clear that the path to success can be very different from newspaper to newspaper.
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