A book is a start-up
from The New Yorker
The world of digital publishing start-ups brings to mind blogging in its nascent stages. The guiding principle seems to be: if anyone can scribble on the Internet's wall, anyone can become an author, and any text can become a book. Online, a book's form warps into something more malleable, and fired-up digital publishers are trying to figure out how to turn that into a business — even if it means a proliferation of books that might as well have been blog posts.
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