5 free social media monitoring and analysis Web services
from IT Business
You can't manage what you don't measure. It's an old axiom that is particularly poignant in the digital age. Businesses suddenly need to keep tabs on fluctuating numbers and the reasons behind the fluctuations. Return on investment is now far more important than ever before in the social media arena. But it's feasible to invest thousands of dollars to buy an enterprise-class listening tool if you are tight on budget.
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