A guide to Google Analytics for small businesses
from By Mayur Kisani
Google Analytics is one of the most powerful tools for tracking traffic patterns on your website. What's more appealing about it is that, like many other Google offerings, it's free. Analytics was launched in August 2006, but it was not available to users until a year later. Since then, it has come a long way. The platform is now easy-to-use and even integrates with other Google platforms like AdWords and AdSense.
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