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Avoid these '6 deadly sins'

from Norfolk Daily News

Regardless of what business you're in, you're in the marketing business first. Unfortunately, most small business owners never received the memo that explained that, in addition to actually running their businesses, they have to be "master marketers," too. Most people start a business because they love, love, love their craft. But loving their craft doesn't always equate to loving marketing and sales. more

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