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How 1 tweet can land your company in court

from Tech Republic

Duane Reade might have sent the most expensive tweet in Twitter history. The New York City drug store chain is being sued by actress Katherine Heigl after they posted a picture in March of her coming out of their store, saying "Love a quick #DuaneReade run? Even @KatieHeigl can't resist shopping #NYC's favorite drugstore" The tweet seems fairly innocent — a light hearted mix of celebrity and self promotion — but Heigl is suing Duane Reade for not so light hearted sum of $6 million. more

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