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Visuals and visual design in content marketing

from Business 2 Community

Last month, we took a look at the importance of branding to successful content marketing. A part of that discussion was, as you’d expect, visual design. That makes sense, since visual design is typically the first thing most people think about when they think of branding. (Most people think of Apple’s logo, Coca Cola’s bottle or Tiffany’s blue boxes when talking about branding before Nordstrom’s incredible customer service.) more

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