1 viral media company that isn't evil, just misunderstood
BuzzFeed has grown from a relatively obscure viral-content skunkworks to one of the most widely read media outlets in the world. BuzzFeed’s mastery of the dark arts of making things go viral has endeared it to tech investors, including Silicon Valley power players Andreessen Horowitz, who recently led a $50 million venture capital round. But it has also invited envy and scorn from rivals and opened the site’s practices to a level of journalistic scrutiny that its creators never anticipated.
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