Forrester: CIOs increase spending on customer-focused technology
from The Wall Street Journal
The rise of new business technologies, such as analytics and mobile applications, that help companies grow the business is transforming tech spending strategy. A new Forrester Research Inc. report attempts to put a dollar value on that shift, predicting that spending on so-called business technologies will grow faster than spending on traditional information technologies tied to telecommunications services and computer equipment. With the shift comes new challenges for CIOs, who will need to "look for opportunities to simply, modernize and rationalize their IT investments," said Andrew Bartels, the Forrester analyst who wrote the report.
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