Man or machine? Tactics to humanize your website
from Small Business Trends
It's no secret that people are going to like things that seem more human and less robotic. However, making a blog seem more "human" can be a difficult task, especially if you're an eCommerce company. It sounds funny that making something "human" would be hard for, well you know — humans. But the truth is that transferring feeling onto a blog or website takes a lot of work.
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