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How to get more people to read your emails

from Business 2 Community

Having emails full of great content doesn’t matter unless people are opening them. This often starts with a catchy headline to get recipients to click it. Successful email marketing efforts take a mix of factors to get exactly right. First, you need to avoid the spam filter and end up in the inbox. Then, you need to get people to open the message. However, even if these first two steps happen, there’s no guarantee recipients will click through to your website. Here are some tips to make your email campaigns more successful. more

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