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Ingenious giftwrap transforms into a tote bag

from Fast Company Design

During the holiday season, between Thanksgiving and New Year's Day, people in the United States generate about 25 percent more waste than usual — about 1 million extra tons. And part of that waste is made up of mountains of wadded-up wrapping paper that get tossed out after gift-giving fests. For a more sustainable approach, Japanese design studio Nendo has invented the gift wrap that keeps on giving. more


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