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1 core principle of social media marketing

from By Linchi Kwok

From April 10: A few days ago, I attended Social Media Marketing World 2014 in San Diego. According to the event's website, this is the world's largest social media marketing conference, where about 2,000 marketing professionals get together every year to network and share their best practices on social media marketing. I met with many thought leaders at the conference and was able to hear various cases of using social media in sales and marketing in a variety of industry sectors. But there was one core principle that can be applied to any business in social media marketing. more

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