Networking: A key component to referral diversification
from By Jarod Carter
My efforts at networking events early after starting my cash practice played a big role in quickly filling my clinical schedule. It also has a lot to do with why my referral sources are so diverse. I can't stand hearing about colleagues who went out of business because they relied heavily on a physician who started a POPTS or sold their practice to a hospital/corporation with PT services. If you have a practice, or plan to have one in the future, there's no excuse for this.
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