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Social media for small business: 8 tips for managing social media marketing

from PRNewswire via CNNMoney

While it should come as no surprise that social media has risen to become a powerful branding tool for small businesses, marketers often wonder if the rewards outweigh the challenges, and if so, how can you maintain your efforts with the limited resources at hand? PR Newswire's Small Business PR Toolkit contributing author, Penny Sansevieri, understands the demands of managing various social media platforms and in her latest post suggest eight ways to manage these online channels in order to ensure they are continuing to benefit your business. more

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