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EAS protein powder gives consumers a scoop on convenience

from Packaging Digest

A scoop in lid for the new Building Block container of EAS Sports Nutrition protein powder supplements is reminiscent of Abbott Labs’ award-winning Similac baby formula packaging. The packaging switched from the standard round containers and lid with scoop buried inside the powder to a category-differentiating rectangular container with the scoop affixed neatly inside the lid. more

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