Less than 10 percent of companies use marketing automation, here's why
According to author Mike Templeman: I don't eat Cheerios. But if I did, I probably would have spat my Cheerios out of my mouth in shock after I recently read a few reports on marketing automation. Here's why I was stunned: marketing automation is one of the most valuable tools the modern day marketer can employ and yet it's been adopted by less than 10 percent of companies.
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