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Which messages work best on Facebook?

from By Linchi Kwok

The goal for businesses on Facebook is to get more likes, comments and shares for their messages because they want to be heard by as many users as possible. But not all Facebook messages are created equal. Some receive a lot of likes, comments and shares, but others only reach a few. Do you know what types of messages tend to get the most attention from Facebook users? Recently, I conducted three studies that may provide some insights to that question. more


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