6 scientific tips to improve your writing
A new book uses insights into the reading brain to give writers clear-cut, science-based guidelines on how to write anything well, from an email to a multi-million-dollar proposal. Yellowlees Douglas, an associate professor of management communication at the University of Florida, wrote the book to satisfy her frustrated students' needs for a guide to writing that "didn't just tell my students to imitate Hemingway, as one of them put it," Douglas says.
7701 Las Colinas Blvd., Ste. 800, Irving, TX 75063