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Evolving tastes influence hotel design

from Lodging Magazine

Millennials number over 80 million, making them the largest generation ever. These up-and-comers now outnumber baby boomers and Gen Xers in the workforce and represent the "worker bees" most likely to be tasked with extensive business travel. Moreover, research by Barkley, Boston Consulting Group, and SMG showed that over 70 percent of millennials aspire to visit all 50 states, travel abroad as much as possible, and visit all seven continents in their lifetime. The influence these traveling millennials bring with them is immense, and it has impacted the realm of hotel design. more


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