YouTube Authors Storm the Bestseller List
from Publishers Weekly
The ability of YouTube personalities to capture readers is writ large if you look at this week's bestseller list. Three books by YouTube dynamos landed in the top 20 on Publishers Weekly's overall bestseller list, powered by Nielsen BookScan, for the week ending Oct. 25. The showing will not be surprising for the handful of publishers that have been steadily acquiring books by stars on the video-driven website.
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