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Small businesses plan ahead to cash in on Black Friday

from The Guardian

Black Friday, a day of discounts, surges at the checkout and online sales, is now part of the British retail calendar. This American import has grown dramatically over the past few years and is expected to hit the £1bn mark this year. It’s an event that takes place on the high street and online, as shoppers look for cut-price deals, and although the main event is on Friday Nov. 27, the build-up and aftermath means Black Friday will affect shopping patterns for much of the Christmas period. more

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