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Don't start sales too early say garden center experts

from Horticulture Week

Pre-Christmas sales do not help anyone and creating experiences can help keep prices as less of an issue, retailers and consultants say. Buckingham Garden Centre publicity manager Chris Day said making cuts in the peak selling season drove customer price expectations down across the board, and retailers should wait until after Christmas before starting offers: "Holding sales before Christmas does not do any of us any favors. You need to hold your nerve." more


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