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How to make great email marketing messages

from Forbes

Email marketing is said to generate 50 percent more sales when compared to other marketing techniques, and has a conversion rate higher than most social media platforms. Even though we live in a mostly online world, we still use paper. The advent of PCs and the Internet once brought us the promise that we would become a paperless society. Instead, we still seem to have triplicate copies of things, and the truth is, we do really still need documents. more

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