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Keep your dental practice thriving with recall

from DentistryiQ

Denise Ciardello writes: "Recall is the heartbeat of the practice. You've probably heard this, but do you believe it? I recently found myself in a room of young dental team members who were not so sure about recall. Their thinking was that the largest amount of production comes from the restorative operatories. In a way, they were right: a healthy general practice will find that two-thirds of all production is completed by the dentist. However, they forgot to consider that any successful business, whether restaurant, pest control, or airline, rely and thrive on returning customers." more

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