Newsworthy Clients: How Much Media is Too Much?
from Jenna Glatzer, ASJA
As a long-time ghostwriter, I can often anticipate the reasons publishers may turn down a client's book, or offer a low advance for it. One of the reasons that often surprise clients is overexposure.
Here’s the thing: When a story goes viral online, or a person appears all over talk shows and the news, you may assume that means a book deal is going to be easy. In fact, it may be a handicap. What publishers see from that is, "The story is already over."
7701 Las Colinas Blvd., Ste. 800, Irving, TX 75063