Why 2016 is the year of video marketing (and how brands can take advantage)
As a communicator, it's your job to be creative. And as Einstein so famously said, "Creativity is intelligence having fun." 2016 is the long-anticipated year of video marketing. As a communications and marketing executive, I've discovered that creating a video that embodies your product is the new standard in creating good content. It's imperative that your company communicates your brand's worth using multimedia formats that can be visually presented to customers.
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