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Best Western goes all in on its virtual reality marketing move

from Skift

Best Western Hotels & Resorts is the latest in a slew of hospitality brands to enter the realm of virtual reality in an effort to step up their marketing efforts. By summer, all 2,200 Best Western-branded hotels in North America will have a "Best Western Virtual Reality Experience" whereby travelers can see each property's rooms, lobbies, and amenities virtually online before they even arrive at the hotel. more


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7701 Las Colinas Blvd., Ste. 800, Irving, TX 75063