It's vital that web design takes human psychology into account — not just the latest technology
When it comes to creating the best possible outcomes for web users time and time again, keeping abreast of the latest technological developments is simply not enough. Understanding the latest technical advances is all well and good, but not knowing how to apply them effectively is not going to achieve tangible and long lasting results. The glory of owning a brand new Ferrari is sure to be all but lost when the realization that nobody really knows how to drive it properly fully sets in.
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