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A recruiter's guide to talent segmentation

from ERE

Tamer Rafla, a serial tech entrepreneur and the founder of Klujo, a social recruitment technology that uses gamification to help boost employer brand, writes: "One of the toughest challenges that recruitment organizations face is understanding who is in their talent community, how one candidate is different from another, and then how to best attract and engage with them. The best place to start is by grouping contacts by similar characteristics (e.g. career goals, skills, experience, readiness to change jobs, etc.), and then building a strategy for each group. more

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