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Don't make the same mistakes as FanDuel and DraftKings

from By Shawn Smajstrla

If you were among the millions who tuned in for the NFL season kickoff Thursday night, you surely noticed all the pomp and fanfare. You also likely noticed the league and its broadcast partners haven't cut back on advertising. You also may have noticed what you didn't notice. Those who watched any amount of football last season — or really television in general — undoubtedly saw commercials for daily fantasy sports sites DraftKings and FanDuel. Lots of them. And then lots more. more

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