Investing: Invest to meet your goals
from Chicago Tribune
As the financial-services industry sets its sights on trillions of dollars in investable assets controlled by women, a number of digital investing platforms aimed at women are in the works. My verdict: They're on to something. The leader in this fledgling field is Ellevest, an online, computer-driven adviser whose CEO, Sallie Krawcheck, is the former head of Bank of America's Merrill Lynch division and has an impressive resume of other Wall Street credentials.
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