3 tips for responding to negative social media posts
from By Emma Fitzpatrick
From May 11:
When customers are frustrated, they often don't reach out to your customer service line anymore. For better or worse, they instead share their negative experience on social media. Negative comments, bad reviews and snarky tweets will always be there, and deleting them is certainly not the way to go. This is your chance to turn a customer you're about to lose for life into a brand advocate. Yes, it can be done, and it's much more doable than you would think.
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