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3 marketing lessons we can learn from Trump's stunning victory

from By Ronnie Richard

From Nov. 16: Donald Trump just shocked the world by winning the bid to become America's 45th president, defying the predictions by most experts and pundits. So how did a real estate and media mogul with a goofy hairdo and zero political experience suddenly come to be the next leader of the world's most powerful nation? It all boils down to some marketing basics. Say what you will about his policies and beliefs, but it's quite clear that Trump has always been a masterful self-promoter. more

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