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Research-backed ways to impress anyone in 2 seconds

from Entrepreneur

Say you have a big pitch coming up. You make an impressive agenda, put together a killer deck, and practice answering hard questions. But there's a problem. This is all focused on the middle and end of your pitch, and it skips over the most important part: the first two seconds.And if you don't nail those, guess what? Your hard work is irrelevant. more


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