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Retailers look to IoT to transform customer experience

from Material Handling & Logistics

Nearly 70 percent of retail decision-makers surveyed in the 2017 Retail Vision Study said they are ready to make changes to adopt the Internet of Things in an effort to enhance the shopping experience. “Every inch of the retail industry is changing, from the aisles of the warehouse to the shelves of the store, and retailers are driving this change in a race to better serve customers, explained Jeff Schmitz, chief marketing officer of Zebra Technologies Corp., author of the study. more

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