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Microsoft urges girls to stay in STEM, and change the world, in 3rd year of #MakeWhatsNext

from AdWeek

Little girls dream big in this short film from Microsoft, talking about their passion for curing breast cancer, cleaning up the environment and bringing fresh water to the world. Doctors, inventors, entrepreneurs—it’s easy to envision these determined, articulate and thoroughly woke kids stepping easily into any of these roles. But hold up. The statistics say otherwise. Only 6.7 percent of U.S. women and 16 percent of women globally graduate college with science, technology, engineering and math degrees, the mini-movie tells its participants. Pulling no punches, it continues: "Odds are you won’t solve these problems." The youngsters' faces fall, and their resolve, it would seem, falters. Or does it? more


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