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What are conferences looking for in a speaker? Interactivity and sensitivity

from Skift

The days of booking a famous name to deliver a canned speech full of platitudes to a conference or meeting are long gone — at least for gatherings that want to succeed long term. Today's speakers need to be armed with some savvy skills if they hope to hold the attention of an increasingly diverse and often global audience. And woe is the booker who ignores potential political minefields. more

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