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Treat your volunteers like employees

from Higher Logic

What if the way to motivate your volunteers to come back again and again is to forget for a moment they’re volunteers? What if, instead, the key is to recruit and treat your volunteers like employees? Many volunteer programs struggle with the same problem - getting a core group to return regularly. A lot of people volunteer at least once, but it doesn’t often turn into long-term commitment. But if you manage your volunteers like employees, thinking about their professional development and giving them important tasks and metrics, then they have an incentive to continue volunteering. more

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