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Buying the world a coke

from Design:Retail

Those of us of a certain age have fond memories of green Coca-Cola bottles being purchased in wooden crates. The nostalgia and the idea of kicking back with family and friends at a baseball game or backyard barbecue is not lost on the Coca-Cola of today, which set out to recreate those feelings in their new flagship location at Disney Springs in Orlando, Florida. The store not only spotlights the global brand, but also immerses the consumer in the experience of Coca-Cola from yesterday to today. more

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