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Instagram is changing how we design spaces (and creating incredibly lucrative businesses)

from ArchDaily

"This place is really Instagrammable, you'll see what I mean." Instagram's parent-company Facebook announced it made $9.1 billion in earnings this quarter on advertising, retaining its longstanding rule over digital advertising alongside with Google's Alphabet. With Instagram absorbing competitor Snapchat's story features and increasing the number of sponsored posts it shows this year, it's not a stretch to say that the social media giant sits at the center of food and beverage trends. But what happens to interior spaces when restaurants set out to be "Instagrammable"? more


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